our work

Bloke Jokes

Client:

NHS Hull’s Public Health Directorate

Summary:

eskimosoup were commissioned by NHS Hull to develop and implement a creative project that utilised our resources in running Hull Comedy Festival as means of changing attitudes and behaviours towards men’s health in Hull.
The pilot scheme activities included: recruiting comedy writers and performers, working with Hull-based venues, branding, promotions, event management and measures of success.

Key outcomes:

95% positive feedback from target audience surveyed 3-months following the events.
Stage two of this campaign is now in development.